Paka Zwierzaka

For the Paka Zwierzaka brand, we created a comprehensive design for a modern online store – from developing a visual strategy and user experience, through full implementation, to SEO and marketing activities. The goal was to build a friendly, warm online space that reflects the family-oriented nature of the brand and its philosophy: natural, healthy food for dogs and cats, created with love.

The visual layer is based on a pastel color palette (purples, beiges, creams) that creates an atmosphere of trust and closeness. The rounded font supports the lightness of the message, and emotional storytelling strengthens the brand's relationship with pet owners. The website is fully responsive and optimized for e-commerce, ensuring intuitive navigation and convenient shopping on any device.

We also took care of SEO optimization, analytics implementation, and marketing strategy preparation, including campaigns promoting premium products and brand recognition among animal lovers. The result is a consistent, engaging online store that not only sells but also tells a story of love, care, and trust.

Scope of work:

Development
|
Woocommerce
|
UX/UI
|
SEO
|
Marketing